Facebook Watch Video-On-Demand Service is Rolling Out Globally

Facebook Watch Video-On-Demand Service is Rolling Out Globally

Facebook Watch Video-On-Demand Service is Rolling Out Globally

However, BBC reported yesterday that although Watch is often portrayed as a rival to Google's YouTube, Netflix, Amazon Video, BBC iPlayer and Facebook's own Instagram TV, Watch has had niche appeal in its first year in the U.S., as about three quarters of respondents said they had either never heard of it or never used it.

The social network's "Watch" feature, a section on its app, is created to take on YouTube directly since it will serve as a dedicated home for videos on Facebook, instead of them being interspersed them with status updates and other posts on the Facebook homepage.

Facebook is to roll out its Watch service globally, one year after the service was launched in the US. So later on down the line, Facebook says you'll be able to join Watch Parties, Premieres, and other content that's tailored for participation (like games). "Over the past year, we've made the experience more social - like making it easier to see which videos your friends have liked or shared, creating shows that have audience participation at their core, and opening Watch to videos from Pages".

Facebook is launching its video platform Facebook Watch internationally.


A way to catch up with creators and publishers you love: At the top of your Watch feed you'll see your Watchlist, a collection of recent videos from Pages you follow.

Watch was accepted into the US video on-demand community without much fanfare.

More than 50 million people in the United States use Watch every month, the company said in a blog post. That might seem a little stingy at first, but Facebook Watch potentially gives them access to an audience some 1.5 billion-strong. The service will also be available on Samsung Smart TV, Apple TV, Amazon Fire TV, Android TV, Oculus TV and Xbox One.

Until now, it hasn't actually been easy for everyone to find the dedicated Watch section of Facebook, but the company has started to make that easier by making a shortcut easier to find. We had been testing ad breaks with a limited set of publishers and creators, but now every publisher or creator in these countries that meets the eligibility criteria below will be able to make money from their videos.

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